CASE STUDY
NEW ENGLAND
SERVICE & INSTALLATION
WEB / STRATEGY / UX / DESIGN / DEVELOPMENT / SEO
For NESI, 1331 approached the project as more than a website redesign. The goal was to create a B2B website built around the company's services, industries and customers — while giving the team a stronger foundation for future marketing and growth.
THE PROBLEM
THE BUSINESS HAD GROWN.
THE WEBSITE HADN'T.
NESI had built a substantial operation serving customers across multiple industries, but its website wasn't telling that story.
The challenge wasn't simply making the site look better.
We needed to organize a lot of information, clarify what NESI actually does and create a digital presence that felt representative of the business behind it.
BUILD IT RIGHT.
WHAT WE FIGURED OUT
DON'T JUST REDESIGN IT.
MAKE IT EASIER TO UNDERSTAND.
The opportunity was bigger than a visual refresh.
We rethought the site's structure around the people actually using it - giving customers clearer paths into services and industries while making company information, capabilities and employment opportunities easier to find.
STRATEGY
SITE ARCHITECTURE
UX / UI DESIGN
WEB DEVELOPMENT
CONTENT STRUCTURE
SEO FOUNDATION
A complete website system designed around NESI's business today, with room to grow alongside the company tomorrow.
THE RESULT
A WEBSITE THAT FINALLY
LOOKS LIKE THE COMPANY
BEHIND IT.
A cleaner, more professional digital presence that makes NESI's capabilities easier to understand, gives the company a stronger foundation for search and marketing, and provides the team with a site they can
continue building on.
For NESI, 1331 approached the project as more than a website redesign. The goal was to deliver strategic B2B website design built around the company’s services, industries and customers — while creating a stronger foundation for future marketing and growth.
real people.
REAL WORK.
REAL IMPACT.
THAT'S THE 1331 DIFFERENCE.
LET'S TELL YOUR STORY.
